I've come across two brand Instagram accounts worth noting. IKEA (the furniture store) is using it in a new way, and the TSA (Transportation Security Administration) posts photos of what they have confiscated from airline traveler's bags. IKEA Using Instagram as a website? Who knew? IKEA leveraged the tagging ability in Instagram to its benefit … Continue reading IKEA and TSA Instagram accounts
Umm...no. These ads...I can't believe these were real (see more ads at 22 Vintage Ads to Keep Women in Their Place). There are two adults who are perfectly capable of operating of a vacuum cleaner. In fact, in our house, there are two boys who also know how to vacuum a floor. You want breakfast? Make it … Continue reading A good meal. A clean house. A thin wife. Welcome to 1955.
I was recently included in this Financial Brand post: What Financial Marketers Should Stop Doing Now. Here is my advice: Stop reinventing the wheel. See a cool idea? Take the basics, eliminate what you don’t like or what won’t work for your organization, change it up a bit, and make it your own. Innovative ideas come … Continue reading Stop reinventing the wheel and other advice for marketers
Of course. A brand creates a hashtag, and instead of creating a fun, inspiring, nice way to promote itself, the Twittersphere overtakes it and the sentiment turns negative. Welcome to the bashtag. Both McDonald's and the New York Police Department have been on the receiving end of these hashtags-turned-bashtags. #McDstories started out as way to promote … Continue reading #Bashtag
A long time ago, on my other blog, I wrote about magic skinny mirrors. I just found out that skinny mirrors actually exist. This website claims that mirrors might be costing retailers. If your customers don’t like the way they look in your mirrors, you could be losing thousands of dollars in sales! So if a mirror … Continue reading Magic Mirrors: Lookin’ Hot…or Not.
One Kansas Girl 