I've come across two brand Instagram accounts worth noting. IKEA (the furniture store) is using it in a new way, and the TSA (Transportation Security Administration) posts photos of what they have confiscated from airline traveler's bags. IKEA Using Instagram as a website? Who knew? IKEA leveraged the tagging ability in Instagram to its benefit … Continue reading IKEA and TSA Instagram Accounts
It seems credit unions have been trying to attract the younger crowd for a while now. HubSpot ran an interesting article about what Millennials want from a nonprofit’s website. Although this article is geared towards a charity, you can apply these points to your credit union’s website. Your website should be current, simple and visual. … Continue reading What do Millennials Want From Your Website?
What’s the first page people see when they come across your website? Your homepage? Maybe, but maybe not. You see, when people are searching for something, like a home loan or free checking account, the search results won’t take that person to your homepage, it will take them to the page with the information that … Continue reading Rethink Your Website
I volunteer for an event called the Kansas Author Dinner. The event was Thursday, February 24. The Kansas Author Dinner Facebook page has a small, yet loyal following (31 people like the page). The Facebook page went down on Friday, February 18, less than a week before the event. When you visited the page as … Continue reading Don’t Rely on Facebook as Your Primary Communication Channel
This is a screen shot of the first website I managed...in 1999. It is also this organization's first website. The first thing I noticed about this site is my use of the font Comic Sans. For you non-creative people, Comic Sans has become a joke around the industry, mortified designers and even inspired a Ban … Continue reading We’ve Come a Long Way, Baby