Cool job alert: subtitle writer

I never knew I wanted to be a closed caption writer until now. I'm didn't even know this job existed. I saw a post about the Stranger Things writers, and how they conveyed through writing the experience and sounds of the show. And being a fan of the show (a weird plot set in the … Continue reading Cool job alert: subtitle writer

“White space is like punctuation for the brain.”

I've written about white space before... how important it is in your designs, writing and in your life. In this boisterous world, white space serves as a resting spot for your brain. "White space is like punctuation for the brain." This quote came from Kristin Graham, who presented at our November PRSA program. Her presentation, … Continue reading “White space is like punctuation for the brain.”

Because, Internet will explain why you text the way you do

Nerd alert. I just read Because Internet: Understanding the New Rules of Language, and now I know why my teens made fun of me for using punctuation in texts. I also learned that typography has a tone of voice, punctuation can be ironic and periods can be passive aggressive. New technologies (like the internet or … Continue reading Because, Internet will explain why you text the way you do

#FailFolder

I keep a #failfolder. It's a file with screenshots of other organization's marketing and communication mistakes. Is that bad? I do it to keep my mistakes in perspective. The screenshots here are just a couple that I have gathered over the years. If you are a communication or marketing professional, you have made public mistakes. … Continue reading #FailFolder

Bad writing isn’t just annoying… it can cost you

You don't hear much about writing being the "hot skill to have this year." But it's probably one of the most important, and one you'll use the rest of your life. Pssh...writing? My job doesn't require me to write. Do you send emails? Then yes, your job requires you to write. Who cares if your … Continue reading Bad writing isn’t just annoying… it can cost you