#FailFolder

I keep a #failfolder. It's a file with screenshots of other organization's marketing and communication mistakes. Is that bad? I do it to keep my mistakes in perspective. The screenshots here are just a couple that I have gathered over the years. If you are a communication or marketing professional, you have made public mistakes. … Continue reading #FailFolder

Summer jobs in 2020

We embarrassed our kids last year by showing up at their summer job or posting their volunteer work. Why stop now? Our youngest works at McAlister's deli in the kitchen, assembling sides, spuds and salads, and scooping up soups. Masks, gloves and non-slip shoes required, plus a temperature check when you arrive for your shift. … Continue reading Summer jobs in 2020

Chief Consistency Officer?

I was intrigued by this Forbe's post Chief Consistency Officer: How Today's CCO Unites A Company's Stakeholders and it got me thinking... Much of a communicator's role is to maintain the consistency of their brand across all audiences. This could include internal staff, board of directors, members, customers, vendors, lawmakers or media. We ensure all … Continue reading Chief Consistency Officer?

#COVIDchaos weeks 13-14

June 1-13As of June 13, there were 7.4 million cases worldwide, 2.1 million in the U.S, 11,047 in Kansas and 715 in Sedgwick County. The U.S. is opening up after 13 weeks of stay-at-home orders, drive-thru only, working from home, virtual school, and toilet paper shortages. I'll probably stop writing my weekly posts, since things … Continue reading #COVIDchaos weeks 13-14

#COVIDchaos week 3

On March 23, there were 42,000+ cases in the U.S., 83 in Kansas and 11 in our county. Monday, March 23 Today we should have been going back to school, but since all school buildings are closed for the remainder of the school year, we get an extended spring break. Yesterday, our county voted against … Continue reading #COVIDchaos week 3