NORAD Santa Tracker: It all started with a little typo…

The North American Aerospace Defense Command (NORAD) has been tracking Santa since 1955...and it all started with a little typo. The story goes that an advertisement for Sears Roebuck & Co. listed a phone number for children to call Santa. No one bothered to proofread the ad, and it was published with the phone number … Continue reading NORAD Santa Tracker: It all started with a little typo…

Emojis: Use in Moderation

Using emojis is fun, but they can quickly escalate into an addiction. It starts out as an emoji here and there in texts. Then you add them to your Facebook posts. And then emails. One smiley face turns into the "laughing so hard I'm crying" face. Then it’s the dancing girls and the dog face and the … Continue reading Emojis: Use in Moderation

Groupon: Social Media Superstar

This is social media done right. Groupon listed a "banana bunker" product on their website. It is a protective case for a banana. I'm not endorsing the product, because come on...really? Just by looking at it you can imagine the jokes that started...and Groupon replied to every one of them. They could have done nothing, … Continue reading Groupon: Social Media Superstar

Movie Trailers are so 2013

Adweek reports that Vince Vaughn and his costars of #UnfinishedBusiness posed for goofy #StarStock photos to help promote their movie. It's fun to see publicists trying new ways to promote movies.