Social media is (still) the shiny new object in the communications industry. Companies are flocking to Facebook, Twitter, G+ and YouTube to disseminate their message, using fun apps like Instagram and hiring social media managers to manage it all. But are we forgetting that the basic premise behind these platforms is communication? And the ability … Continue reading PR :: Back to basics
Marketing…who has time for it all?
The recent announcement that Google+ has launched Brand or Business pages had me longing for the days when "online presence" meant you had a website. And your website was "interactive" if it had hyperlinks to other sites, as well as pictures and animation. When I saw the G+ announcement, I heaved a heavy sigh. Another … Continue reading Marketing…who has time for it all?
Social media etiquette
Social media has been around for a while (or so it seems), I thought others would know the proper etiquette of this platform. Not so. Here's my "What not to do" list when using social media. I don't mean to offend anyone, it's just my opinion. Don't use bad grammar It's a communication tool, so … Continue reading Social media etiquette
Social media spell check
I don't know about you, but when I see someone on Twitter using bad grammar and misspelled words in their twitter updates, it is like nails on a chalkboard. I'm not talking about shortened words to fit in Twitter's 140 character limit. I'm talking about using "wuz" instead of "was," profanity and just plain bad … Continue reading Social media spell check
Not everything should be automatic
Some things are awesome on "automatic." Automatically forwarding e-mails from a certain account or with certain keywords. An auto vacation response e-mail. RSS feeds that automatically inform you when a blog has a new post or a website page has been updated. Automatic direct deposit. Some things are not...especially in social media. Here's two examples: … Continue reading Not everything should be automatic
One Kansas Girl 