Inequality: Blog Action Day 2014

The good news is…we are not here anymore: The Trouble With Women in the Workplace. And don't have literature like this: But even after more than 60 years, women are still treated unfairly, and paid less than their male counterparts in the workplace. Typical statistics say women make 77 cents for every one dollar a … Continue reading Inequality: Blog Action Day 2014

Awards can build your credibility

Tis the season. No, not that season. Awards season. This year, I’ve entered more projects than ever before. Not because I’ve done some super awesome things, but because it’s a validation of what you are doing is good, especially when it’s judged by your industry peers. You work hard all year. You constantly research the … Continue reading Awards can build your credibility

Creativity comes from your experiences

Originally published on CUinsight.com Steve Jobs once said, “Creativity is just connecting things. When creative people are asked how they did something, they feel a little guilty because they didn’t really do it, they just saw something.” Marketing and communications departments are shrinking. Resources are limited. Budgets are cut. But marketers and communicators are expected … Continue reading Creativity comes from your experiences

IKEA and TSA Instagram accounts

I've come across two brand Instagram accounts worth noting. IKEA (the furniture store) is using it in a new way, and the TSA (Transportation Security Administration) posts photos of what they have confiscated from airline traveler's bags. IKEA Using Instagram as a website? Who knew? IKEA leveraged the tagging ability in Instagram to its benefit … Continue reading IKEA and TSA Instagram accounts

A good meal. A clean house. A thin wife. Welcome to 1955.

Umm...no. These ads...I can't believe these were real (see more ads at 22 Vintage Ads to Keep Women in Their Place). There are two adults who are perfectly capable of operating of a vacuum cleaner. In fact, in our house, there are two boys who also know how to vacuum a floor. You want breakfast? Make it … Continue reading A good meal. A clean house. A thin wife. Welcome to 1955.