Historically, organizations may have had a marketing and a public relations or communications department. These two functions are so similar now (and have tons of overlap), why not move everything under the communications department? Isn't that what marketing and PR are anyway? This may be an unpopular opinion, but hear me out. Chief marketing officers … Continue reading PR and marketing are a type of “communication”
We switched to Teams, but I miss Slack
We recently made the switch to Office365 at work, which comes with the cool collaboration feature "Teams." Prior to the switch, my department used a paid version of Slack and loved it. We switched over to Teams because it would allow us to collaborate with other departments using Teams, and we anticipated it would function … Continue reading We switched to Teams, but I miss Slack
Superbowl LIV
Scott has waited his entire life for this... the Kansas City Chiefs won the Super Bowl! #ChiefsKingdom It has been 50 years since they've won a Super Bowl game. Scott bet $50 on the game when we were in Las Vegas last summer. The odds were 6 to 1, so he made a little profit … Continue reading Superbowl LIV
We switched to sentence case and here’s what happened
Recently our marketing team switched from using title case in headlines and subheads to sentence case. We thought it would be a #ncbu decision (#ncbu = nobody cares but us). We were wrong. Bedlam. Mayhem. Confusion. We had some 'splainin to do. We didn't realize this change would cause this kind of reaction. APstyle made … Continue reading We switched to sentence case and here’s what happened
Pet peeve #27: “Happy holidays from [insert company name]”
*Bah humbug alert* There's a standard holiday greeting procedure that needs to stop: The generic business holiday e-card greeting. I'm not talking about retail holiday emails with coupons, "e-cash," discounts, etc., I'm talking about a holiday greeting via e-mail. , And the worst culprits seem to be organizations that provide professional services. Or it could … Continue reading Pet peeve #27: “Happy holidays from [insert company name]”