Social media: If you got it, flaunt it

Social media is a great way to interact with your customers, build awareness and listen to what others are saying about you and your competition.  So why do companies hide their social media involvement? It should be front and center on your website's homepage. This is one of the easiest ways to promote yourself! If … Continue reading Social media: If you got it, flaunt it

Maps, Goggles and Foursquare

I'm not a highly techno geek, but I do like to hear about new applications, websites and programs. I may never do anything with them, but it's fun to see what the Googles and Microsofts of the world have up their sleeve. Google Goggles Google Goggles is a mobile app that allows you to take … Continue reading Maps, Goggles and Foursquare

How the King of Pop brought down the Internet

Michael Jackson died on Thursday. Within a matter of hours, millions of people flooded the internet posting information and opinions on Twitter, Facebook and blogs. His death interested me not only because he was one of my childhood icons, but the way the news spread. I first heard of it from a text message my … Continue reading How the King of Pop brought down the Internet

Preparing for an online presence

Social media has taken the world by storm. There are hundreds of social networking sites and new ones popping up every day. You want to jump in and join the conversation, but there's so much information. It can be a bit overwhelming. So what do you do? Don't think you have to join every single … Continue reading Preparing for an online presence

My children are digital natives…and I’m a digital immigrant

In 2003, Marc Prensky coined the terms Digital Native (a person who grew up with technology) and Digital immigrant (the rest of us). In his study, he suggests that digital natives want instant gratification. They are used to receiving lots of information fast, and understand graphics more than they understand text. They can be watching … Continue reading My children are digital natives…and I’m a digital immigrant