Three months ago, we got a dog. My 11-year old had been begging for one. We made him do research about dogs, attend an animal camp at the local Humane Society, and promise to take care of the dog. I’m a cat person, so I was kind of "against" the dog. But the 11 year … Continue reading Lessons from Ali
The good news is…we are not here anymore: The Trouble With Women in the Workplace. And don't have literature like this: But even after more than 60 years, women are still treated unfairly, and paid less than their male counterparts in the workplace. Typical statistics say women make 77 cents for every one dollar a … Continue reading Inequality: Blog Action Day 2014
Tis the season. No, not that season. Awards season. This year, I’ve entered more projects than ever before. Not because I’ve done some super awesome things, but because it’s a validation of what you are doing is good, especially when it’s judged by your industry peers. You work hard all year. You constantly research the … Continue reading Awards can build your credibility
Originally published on CUinsight.com. In this digital age, sometimes we forget about plain old traditional marketing. We’re too busy investigating the “did not exist 10 years ago” marketing like sponsored posts, AdWords, and in-app advertising. We write catchy social media posts and produce funny videos in hopes of going viral. But what about the old … Continue reading The credit union difference: More showing, less telling
Originally published on CUinsight.com. Last month, ABC News Correspondent Elisabeth Leamy spoke to Credit Union League and Association communicators about media relations and the elements of a good news story. Her presentation reminded me of an acronym used in public relations to determine if your idea had news value. TIP CUP represents the words timeliness, … Continue reading TIP CUP: Is your news newsworthy?
One Kansas Girl 