To G+ or not to G+

Google announced Google+ Pages are now available for brands. I just have to let out a long sigh. Another social network to manage. Another social network to “check.”  Another social network to connect with others. Another social network that I have to research to see if the company I do PR for should be using. … Continue reading To G+ or not to G+

Social media spell check

I don't know about you, but when I see someone on Twitter using bad grammar and misspelled words in their twitter updates, it is like nails on a chalkboard. I'm not talking about shortened words to fit in Twitter's 140 character limit. I'm talking about using "wuz" instead of "was," profanity and just plain bad … Continue reading Social media spell check

Google+ :: Will it catch on with the masses?

Despite a few false starts (Google Buzz and Google Wave) in the social media game, Google recently launched their answer to social networking, and it seems to be working well. Google+ (G+) is not open to the public yet, only to those with a pre-existing Gmail account. While it's popular with the early adopters and … Continue reading Google+ :: Will it catch on with the masses?

Lessons from the 1999 USA Women’s Soccer team

My house is still reeling from the USA Women's World Cup loss last week. As we were watching the games leading up to the finals, a story aired about the 1999 Women’s World Cup team, and how they made America excited about women’s soccer, and women’s sports in general. The news story said all the … Continue reading Lessons from the 1999 USA Women’s Soccer team

Earning Your Earned Media

This article first appeared on the Kansas Credit Union Association website. You know what earned media is, right? It’s when a media outlet covers your organization either by writing an article or airing a news segment. You didn’t pay for the exposure, unlike if you placed an ad in the same media outlet. It’s not … Continue reading Earning Your Earned Media