Great communication goes unnoticed most of the time. It quietly sits in the background informing staff, managing reputations, creating awareness and increasing the bottom line. When communication is lacking, it's glaringly obvious.
ChatGPT is buzzing. How can we use this amazing computer program that writes like a human?
Historically, organizations may have had a marketing and a public relations or communications department. These two functions are so similar now (and have tons of overlap), why not move everything under the communications department? Isn't that what marketing and PR are anyway? This may be an unpopular opinion, but hear me out. Chief marketing officers … Continue reading PR and marketing are a type of “communication”
Marketing and communications is like having braces. Stay with me here. I have #adultbraces. I never had braces as a kid, so this is my only experience. It’s painful, awkward and annoying. But the end result will be (better be!) straight teeth, a healthy smile and aligned bite. But it doesn’t happen overnight. Just like … Continue reading How marketing and communications is like having braces
This originally appeared on CUinsight.com. It is written for credit unions, but the advice can be used for any organization. I attended a conference last month and one of the speakers said this: “Create more value for more people more often, so when it’s time to choose, they choose you.” This couldn’t be more true. This … Continue reading Create value often
One Kansas Girl 