Can the “gross out” factor make our children healthy?

Advertising. It starts the minute you are born and continues until you die. Advertising geared towards kids is often under fire for its influence and promotion of the latest and greatest toys and unhealthy junk food. This research shows that preschoolers can recognize brand names...that's no surprise. My boys can recite commercials and tag lines, … Continue reading Can the “gross out” factor make our children healthy?

Don’t be a Twitter loser

If I can gain Twitter followers, you can too. You see, I really don't think I am that interesting, yet hundreds of people think I am. How did it happen? By engaging and responding to people. The biggest mistake people make is expecting followers to magically appear. Guess what? You have to build those relationships, … Continue reading Don’t be a Twitter loser

Social media: If you got it, flaunt it

Social media is a great way to interact with your customers, build awareness and listen to what others are saying about you and your competition.  So why do companies hide their social media involvement? It should be front and center on your website's homepage. This is one of the easiest ways to promote yourself! If … Continue reading Social media: If you got it, flaunt it

Maps, Goggles and Foursquare

I'm not a highly techno geek, but I do like to hear about new applications, websites and programs. I may never do anything with them, but it's fun to see what the Googles and Microsofts of the world have up their sleeve. Google Goggles Google Goggles is a mobile app that allows you to take … Continue reading Maps, Goggles and Foursquare

Internships: It’s up to you

I was at a monthly PRSA meeting, and the conversation at my table turned to internships. Several people were concerned that Gen Y just didn’t get the value of an internship. Some had interviewed potential candidates, only to find students unmotivated to do the work, or uninterested because the position was unpaid. Wikipedia describes an … Continue reading Internships: It’s up to you