I was at a monthly PRSA meeting, and the conversation at my table turned to internships. Several people were concerned that Gen Y just didn’t get the value of an internship. Some had interviewed potential candidates, only to find students unmotivated to do the work, or uninterested because the position was unpaid. Wikipedia describes an … Continue reading Internships: It’s up to you
Digital photos…from 1970s and 80s
I recently received my life on DVD. No, not a made-for-TV movie, although I think Ashley Judd would portray me quite well. I sent my photos from the 1970s, 80s and early 90s to scanmyphotos.com. Lots of people worried that these precious moments caught on camera would get lost in the mail, or somehow get … Continue reading Digital photos…from 1970s and 80s
What we can learn about branding from Mad Men
An article titled "What Real Mad Men and Women can Learn from the TV show was posted on Forbes.com, and it's a good reminder that brands who are authentic are the ones that survive. With all the conflicting messages, cluttered internet ads and our need to have instant gratification, we can't help but change our … Continue reading What we can learn about branding from Mad Men
Joining the masses…voluntarily
I resigned from my job today. This is probably the worst time in the history of the world to voluntarily leave a job, given millions of people have been laid off in the last year. And maybe it was. But I just wasn’t being true to myself…I wasn’t happy. I see you rolling your eyes … Continue reading Joining the masses…voluntarily
Kids and advertising
I never really paid attention to the advertising messages geared towards children, until I had my own. Sure, I'd heard about those studies that marketers were getting into the heads of children, bombarding them with "buy this, buy that," "eat this, eat that," but it never hit home until now. I allow my two boys … Continue reading Kids and advertising