Navigating #fakenews

At a PRSA Kansas meeting earlier this week, three local media experts discussed their insights on fake news. It sparked lively and interesting conversation before the panel even spoke. Fake news is nothing new - it's propaganda. By definition, propaganda is "information, especially of a biased or misleading nature, used to promote a political cause … Continue reading Navigating #fakenews

Online access to grades – yay or nay?

The ability to check my children's grades online and the weekly emails from their teachers have made me feel like an enabler and contributed to the possibility of me being helicopter-ish. It's true. I like the "real-time" check on how my children are doing, and that I am "in the know" on what they are … Continue reading Online access to grades – yay or nay?

Create value often

This originally appeared on CUinsight.com. It is written for credit unions, but the advice can be used for any organization. I attended a conference last month and one of the speakers said this: โ€œCreate more value for more people more often, so when itโ€™s time to choose, they choose you.โ€ This couldnโ€™t be more true. This … Continue reading Create value often

Update: Everyone is a winner.

After cleaning my 12-year old's room, I found this pile of medals outside the door. "What are these doing here?" I asked him. "I don't want them anymore," he replied. "You don't want any of these? Why not?" "There's too many..." This is exactly what I was talking about in this post. By awarding him … Continue reading Update: Everyone is a winner.

Journalists need more than a press release from PR pros

This was originally posted on CUinsight.com Your credit union has lots of great stories to tell. Getting those stories in the hands of journalists and influencers can be challenging. You may think journalists have email overload, just like everyone else. You are right, but consider this: according to a recent survey by PWR New Media, … Continue reading Journalists need more than a press release from PR pros