Hellvetica v. Helvetica

Creative people can be so fun! Take this...a couple of designers created a new typeface based on the popular Helvetica typeface. Except this will make designers scream. 😱 It's aptly named Hellvetica. The designers cleverly changed just enough spacing between the letters to make even the easygoing communicators go insane. Even the branding guidelines are … Continue reading Hellvetica v. Helvetica

Creatively Smart

Albert was right on: creativity takes a smart mind. It's the ability to make connections. It's marrying two disconnected ideas into something better. It's taking complex information and creating a simple solution. Being creative is far from easy, and it's not something you can switch on or off. Creative ideas sometimes come when you least … Continue reading Creatively Smart