“White space is like punctuation for the brain.”

I've written about white space before... how important it is in your designs, writing and in your life. In this boisterous world, white space serves as a resting spot for your brain. "White space is like punctuation for the brain." This quote came from Kristin Graham, who presented at our November PRSA program. Her presentation, … Continue reading “White space is like punctuation for the brain.”

Adam’s engineering presentation

For Adam's Engineering & Design class, they split into groups and work on a semester-long project. Each group chooses  a "real" engineering problem, create a solution and present it to a group of judges. Adam and his partner chose something soccer related. Above is one of the slides from their presentation. It's a watch-like device … Continue reading Adam’s engineering presentation

Hellvetica v. Helvetica

Creative people can be so fun! Take this...a couple of designers created a new typeface based on the popular Helvetica typeface. Except this will make designers scream. 😱 It's aptly named Hellvetica. The designers cleverly changed just enough spacing between the letters to make even the easygoing communicators go insane. Even the branding guidelines are … Continue reading Hellvetica v. Helvetica